Made for testing and iterating, prototypes are more than just a blueprint—they’re an explanation of the design.

Why is Prototyping Important?

Sketches, wireframes, and prototypes are all ways that we can test ideas early on in the process, which tend to focus more on the logic and user flow and less on the colors and aesthetics of the website. With prototypes, we can make rapid iterations of a design without much overhead, allowing us to test out ideas early in the process to discern the best user-centered solution.

We make the best use of prototypes in every project, building out complex interactions to ensure we are presenting the best experiences possible before moving forward.